Episode 41 - SEO Tips for 2016

Search Engine Optimization (SEO) is constantly changing. In this episode, we discuss the top SEO tips for 2016. If you haven't looked at the rules for a while, you might be shocked to see how much things have changed in the past few years. We look at two major categories that affect your ranking: technology and content.

Announcement: Jeff and Kristin will be presenting at Launch Out St. Louis...

Continue Reading...

Episode 40 - 2 mistakes that can destroy your business

We have seen so many businesses fail because they are not focusing on the two most important aspects of their business: building an audience and providing products and/or services. 

Audience building

Even if you have the most amazing products and services in the world, if you have no audience then you will have no sales. Building an audience is a critical step for success. Here are some...

Continue Reading...

Episode 35 - 12 Wordpress tips to improve your site

In this episode, we cover 12 things in WordPress that you should be doing with your site that no one ever told you to do or maybe they did but you forgot about it. We discuss settings and plugins that will make your site more user-friendly, increase your search engine results, and protect your site from hackers.

12 things you need to check in WordPress

  1. Favicons - A favicon is a bookmark...
Continue Reading...

Episode 31 - Networking

In this episode, we discuss various ways to find networking opportunities and how to work those opportunities to grow your business.

Networking 101

Know your scope

Are you are local, regional, or national business? This will help determine the type of networking you want to do. Even if you are a national business, it is important to do local networking. This will allow you to built trust,...

Continue Reading...

Episode 23 - 10 tips for protecting yourself online

We get so wrapped up in our businesses that we often forget to protect ourselves online. In this episode, we discuss some common sense ways to protect yourself and your business.

In this news

Since we are discussing security, let's start with why it's so important. Last week, the IRS suffered another data breach. With so many major breaches in the last few years, it is important to make sure...

Continue Reading...

Episode 12 - Are you speaking your customer's language?

In this episode, Jeff and Kristin discuss why you might not be connecting with your customers: you aren't speaking their language.

In the News

Is Fallout 4 better than sex? Pornhub reveals traffic dropped 10% on the day the game was released.

Small Business Saturday: The antithesis of Black Friday

Speaking your customers' language

If you are having trouble connecting with your customers, they...

Continue Reading...

Episode 2 - Why you need to own your platform

In this week's episode, we focus on why you need to own your platform and not rely on social media as the main way to build your business.

In the News

Apple Announces New Products 

Steve Jobs Says No To Stylist - Apple Announces the Pencil

Small Business Confidence Rises Slightly In August

Small Businesses Say Taxes Are Biggest Problem

From The Mailbag

Kristen asks about writing off a...

Continue Reading...
1 2