Before you panic

It is best to be concerned about your data. Between all of our smart devices and services that connect our data over the web. It seems like it is only a matter of time before we have our identity stolen. 

However, panic is never a plan. We need to understand how the latest breach effects us and what we need to do to better protect ourselves.

 My biggest concern with...

Why do we always look at numbers that mean very little?

Vanity metrics are the numbers that push most online businesses. However, they are just that vanity. They can make us feel great when they look good or grow.  However, if they are low then we feel horrible. It makes us what to stop.   

However, we need to remember that good or bad they mean nothing on their own....

Starting a podcast can seem very overwhelming, but it's actually easier than it appears. In this episode, we discuss how to start a podcast, what equipment you'll need, and how to get it out to the world.

Before you start recording

1. Listen to other podcasts to see what is out there. Take note of the format and length of the show.
2. Determine what your topic will be. Don't be tempted to over niche...

Everyone says you need an email list but few people really tell you how to start one or what to do with it once you have it. In this episode, we will discuss email list basics to help you get started or to more effectively use your list. We will also discuss the basics of the Can Spam Act, which is the law that regulates commercial email.

If you aren't sure why you need an email list, check...

YouTube is a very powerful platform for small business owners, however very few actually utilize it for growing their business. In this episode, we discuss why you should be on YouTube and some of our top YouTube tips. 

Why your business should be on YouTube

Most people don't realize that YouTube is one of the largest social media networks. The site has 1.3 billion users (Facebook has 1.44...

Sometimes, it is really hard to get dinner on the table when juggling all your responsibilities. In this episode, we discuss some tips and tricks for getting dinner on the table quickly.

Tools

1. Crockpot - There are lots of different types of crockpots out there today. You can get a basic crockpot or something more advanced that will even let you brown meat in it. I'm a huge fan of the Instant...

In this episode, we discuss various ways to find networking opportunities and how to work those opportunities to grow your business.

Networking 101

Know your scope

Are you are local, regional, or national business? This will help determine the type of networking you want to do. Even if you are a national business, it is important to do local networking. This will allow you to built trust,...

In this episode, we discuss our favorite brainstorming technique using Post-it Notes. It's low-tech, easy, and a great way to organize your next project.

Why you should brainstorm with Post-it Notes

1. It's an easy, low-tech planning tool
2. Great for books, courses, podcasts, blogs, webinars, or any initial brainstorming task
3. It allows you to dump ideas without worrying about initial organization

In this episode, we discuss why you need an email list, how to get started, and what to do once you have one.

Why you need an email list

1. Allows you to have one-on-one conversations on a massive scale
2. Social media platforms change, but email is always there
3. Email allows you to build trust
4. Email has higher sales conversion than social media
5. It's easy to miss social media posts but email stays in...