Episode 154 - Marketing outside the box

 

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Small business owners tend to get trapped in looking at our competitors and out history for how to market.  Here are 4 tips on how to start thinking about your marketing outside of the box.

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Episode 150 - Instagram Secrets with Roota Mittal

 

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Are you stuck how to use and grow Instagram for your small business? Check out this episode as Kristin and Jeff interview Roota Mittal to get the secrets of Instagram for small biz owners. 

  • Why is Instagram important for Small Business Owners?
  • What...
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Episode 148 - Learning to sell like a mother with Renee Hribar

 

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If you are learning to love the word sales, or you just want to learn how to improve your sales process, join Kristin and Jeff as we learn how to sell like a mother with Renee Hribar.

  • How did you get started and why do you love it when so many people think selling is a four letter...
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Episode 139 - Have we overinvested in Facebook?

 

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If you have a business that serves people online in 2018, the chances are you chunks of your business on Facebook. Starting with Ads, we have messenger bots, groups, and pages.  Join Kristin and Jeff as they tackle the question, "Have we built too much of our platforms on...

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Episode 137 - 5 things you need to do before every speaking engagement

 

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Getting picked to speak can be exciting and maybe even a bit frightening. We scramble to get it all ready to give the speech of our life. However, it can be easy to forget a few necessary steps to support our events. Join Kristin and Jeff as we talk about the 5 things you need to...

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Episode 133 - It's time to stop half-assing your social media

 

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Twitter's February 2018 changes threw us a curveball. WHAT!? I cannot just use the same tweets over and over again...ever???Honestly, it has been a while since we have thought much about how we use social media at Small Biz Life. If you follow either of us on Twitter, you will...

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Episode 129 - 5 myths about small business websites

business/career marketing Mar 04, 2018
 

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Kristin and I easily have hundreds of discussions a year about websites with Small biz owners.  So in this episode, we will be talking about the most common myths we hear about websites and give some simple advice on how to deal with your website.

Myth #1:...

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Episode 128 – 3 reasons your email strategy is failing

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We started our email list because everyone says that you need an email list. However, we found most of the platform gurus fail to explain how to use it.  Join us in this podcast episode as we talk the 3 most common problems we see with companies' email...

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Episode 118 - The basics of online summits

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Kristin and I are always looking for ways to grow our online business. So we have started researching creating an online conference or summit.  They offer much of the benefits of a real-life conference with networking and sales. However, the can be put...

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Episode 117 – Creating a destination location

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Join Kristin and I as we go deeper into the future trend of small biz retail. The destination location.

Why are destination locations become so appealing?

  • Are you a destination or location?
    • Destinations rely on people to make a conscious decision to stop at your business
    • ...
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