Every business has a peak season, whether it is a natural part of your industry or because you are doing a launch. In this episode, we discuss strategies for having a more productive and profitable peak season.
There are three major parts of peak season: planning, peak season, and post-peak wrap-up. We discuss each of these areas in this episode.
Don't think you have a peak season? Every business does. Sometimes, your business has a natural peak season, like retailers. In other businesses, it might be a bit more subtle. If you aren't trying to identify your natural peak season, you might be missing out on sales. Each new launch your business has should also be treated like a peak season. Do you have questions about this episode? Ask in the Facebook group.
Starting a podcast can seem very overwhelming, but it's actually easier than it appears. In this episode, we discuss how to start a podcast, what equipment you'll need, and how to get it out to the world.
We are often so excited about creating new goals we reflect on previous ones. In this episode, we discuss how to review old goals before setting new ones. We also discuss a few things you should add to your goals this year.
We have a simple choice to make each morning: do I want to live my life full of negativity or do I want to be a positive person? In this episode, we discuss how to change your attitude to allow more joy and prosperity in your life.
People are naturally drawn to positive people because there is so much negativity in the world. Having an optimistic attitude also gives you more energy. If you have ever had a stressful day where most of your thoughts were negative, you know how that can drain your energy. Having a positive attitude also leaves you open to be able to experience new things and allows you to build your business.
Here are a few steps to begin changing your attitude for the better. All of these are discussed in detail in the episode.
Are you displaying gratitude in your life? Do you take time each day to reflect on the things you are grateful for? In this episode, we discuss why gratitude is important and how you can show more of it in your daily life.
We want you to know how grateful we are that you listen to this show and share it with others. We also want to give a special thank you to the members of our Facebook group, who keep us motivated to push forward. You are amazing!
When you can't focus, everything takes more time. Since we can't create more time, we need to create more focus. In this episode, we discuss how to improve your focus so you can get more done in less time.
How often do you check out what your competition is doing? How often do you look at leaders in your industry to see how they are innovating? In this episode, we discuss how to do market research to strengthen your competitive advantage.
In episode 2, we discussed why it is so important to have a website and not rely strictly on social media. Vine recently announced that it will be shutting down and Twitter is looking (unsuccessfully) for a buyer. As the social media landscape changes, it is more important than ever to make sure you have a website to which you drive traffic.
Large companies are always doing market research on their competition. Why don't small businesses do this? We think you should. Don't just look at your local competition. Look for businesses in other areas of the country who are succeeding. You can either look in geographic areas that are similar to yours or look on social...
As small business owners, we think we need to GO, GO, GO!!! In this episode, we discuss why downtime is important for you physically, mentally, and emotionally.
We all wish every call and meeting led to a new sale, but hearing "No" is common in business. In this episode, we discuss how to use rejection to push your business forward so you may hear more "Yes" in the future.
Most small business owners are terrible at saying "No". That is part of the reason that our schedules are overloaded. As you become better at saying "No", it becomes easier for you to hear it. It helps give you clarity, knowing that not every proposed business relationship is a good fit. It will also help you better assess if a customer is a good fit for your business.
Good sales people do not just look at how many deals they close. They also look at the number of connections made, meetings set, and follow-up calls. This allows them to see how many proposals must be made to book a sale. When you move away from sales metrics and start focusing on other key goals, it is easier to hear rejection because you...
Have you wanted to automate a task for your business, but had no idea how to start? We believe there is a simple place to start. IFTTT is an online service that allows you to connect other online applications with two simple formulas. IFTTTT has over 350 channels, which is what it calls the other online applications.
First, you can use the channels with a simple formula: If this, then that or IF something happens THEN do something else. So when something happens in a channel, do something in the channel of your choice. Also, you can create a more simple task with the Do formula, or just do a task in a channel. If you are looking for more solutions, we are also a fan of Zapier.