Episode 52 - Developing products and services

As we get into the final stretch of the year but before the holidays begin, Jeff and Kristin are starting to work on planning products and services for 2017. This is a great time to discuss developing new offerings for your business. We discuss how to begin the process of developing new products and services.

What products and services do you currently offer?

Do you have a menu of your...

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Episode 51 - How does back-to-school affect small businesses?

Many small business owners and customers are sending their kids back to school. As fall approaches, what effect does this have on your small business? 

Time

As kids go back to school, parents and teachers will be adjusting their schedules. What does that mean for your small business?

  • More traffic on the roads especially before and after school. Make sure to allow more travel time getting...
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Episode 50 - YouTube Basics

YouTube is a very powerful platform for small business owners, however very few actually utilize it for growing their business. In this episode, we discuss why you should be on YouTube and some of our top YouTube tips. 

Why your business should be on YouTube

Most people don't realize that YouTube is one of the largest social media networks. The site has 1.3 billion users (Facebook has 1.44...

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Episode 49 - Stop the excuses

We all have a lot of hurdles that keep us from growing our businesses. In this episode, we address a number of those hurdles including time, money, skills, and fear.

Time

As small business owners, this is often the most cited reason for not being able to grow our businesses. We have found through monitoring our time, we waste a lot. Kristin has beaten over 2,500 levels of candy games. Jeff has...

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Episode 48 - What the Olympics can teach us about small business

We see life lessons all around us, and the Olympics are no different. In this week's episode, we discuss 5 things the Olympics can teach us about small business.

Here are our 5 top lessons we learned from the Olympics:

Too many sales messages ruin the experience

One of the major complaints found on social media about the opening ceremony broadcast was the overabundance of commercial breaks. The...

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Episode 47 - Trolls, haters, and critics

When you put yourself and your business in the public eye, you are going to face critics. In this episode, we discuss how to assess critics to determine if the criticism is valid and how to deal with it. 

Types of Critics

There are many types of critics out there. Some may have good intentions but many do not. Assessing which type of critic you are being confronted with helps you deal with...

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Episode 46 - Who are you sharing your dream with?

There are two types of people in this world, the Whys and the Why Nots. In this episode, we discuss these two types of people so you can identify which type you are and see who you are surrounding yourself with. Don't confuse this with your purpose, which is often called your why. 

Who are the Why people?

Why people are those who are constantly asking why you would do something. Sometimes,...

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Episode 45 - Content creation calendar

There is more to content creation that writing or recording content. In this episode, we discuss how we create content and give you tips for creating your own content schedule. Things to think about before you start

What platform are you developing content for?

We've said it before, and we'll say it again. You can do anything, but you can't do everything. Decide what content you want to...

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Episode 44 - Surviving in world gone crazy

If you are watching the news or following social media, you are being bombarded by so much negativity. There have been a flurry of tragedies, both in the U.S. and around the world. As a small business owner, how do you keep going? In this episode, we discuss this very important topic and give you suggestions to keep pressing on.  

Violent crime is down almost 50% from the 1990's, but...

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Episode 43 - Mid-year goals review

Did you create goals at the beginning of the year? Have you been reviewing them on a regular basis? In this episode, we discuss how to review your goals as we reach the middle of the year to celebrate your wins, tweak your goals, and do some introspection to see why you haven't achieved your goals. 

Why should you review your goals now?

Half-way through the year is an excellent time...

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